I can help.
The SEO Copywriting Certification training teaches you the specialized knowledge you need, in a fun, supportive environment.
I take you step-by-step through the SEO writing process, showing you how to research keyphrases, review the competition, and write the content.
The result? You’ll be able to review your clients' content, know how to make it better and confidently suggest ongoing content marketing strategies. You can go from “just a blogger” to an SEO content expert.
Years ago, back in the late 90's, I was part of a small group of early SEO experts who started the industry -- in fact, Forbes called me “the pioneer of SEO copywriting.” I was the first person to discuss SEO writing best practices and helped set the stage for what we see today.
Throughout my 22-year SEO copywriting career, I’ve trained thousands of people worldwide on how to craft top-positioned copy that converts like crazy. Over the years, I’ve lectured at the Darden School of Business, SMX, PubCon, and hundreds of other events. Plus, I’ve helped companies of all sizes achieve SEO content success -- including search engines, B2B SaaS companies, publishers, financial services and travel destination sites.
“Before I was even finished with the course, I was able to pick up clients based on the mention of Certification training. I had told a colleague about the training, and he began shoveling his clients who need SEO copywriting my way. He knew I had the knowledge before, but the Certification helps.”
IN-HOUSE WRITER AT NATRA & OWNER OF WHITTIER COMMUNICATIONS
I designed this training for working professionals who needed a “snackable” way to learn the SEO writing ropes. There are no deadlines. The lessons are work-at-your-own-pace. If you sign up before November 1, 2021, you have lifetime access to the materials and past training videos. Even if you just have 30 minutes a week to study, you can still learn SEO writing.
I even update the training as Google changes things, making sure you’re learning the latest and greatest.
Most importantly, you can immediately put what you learn into practice from day one. SEO writing is a service you can offer your current freelance writing clients. Plus, you can attract new clients with your SEO skills. I’ve even seen some writers land four-figure SEO writing jobs immediately after finishing the training.
This is a skill set that can drive revenue for your business right away.
Plus, you can learn about the strategy side of SEO writing and help your clients in a new, profitable way. Instead of just blogging for clients, you could call the SEO content shots and create the SEO strategy. You’ll transform from a blogger to an indispensable SEO content strategist — and build long-term relationships with your clients.
And that's okay. Some people aren't a good fit for my training -- or they aren't a good fit right now. For instance, this training may not be right for you if:
Still here? I love teaching writers who are ready to roll up their sleeves and dive into the lessons. Keep reading!
Roger Dooley, author, Neuromarketing
Danny Goodwin, editor, Search Engine Journal
Steve Rayson, Chief Data Scientist, BuzzSumo
Gini Dietrich, Founder, SpinSucks
Luke Sherran, Falcon Digital
Greg Gifford, SearchLab
Plus, you’ll have access to over 100 hours of video and audio discussing advanced SEO strategies, sales writing strategies, local SEO and more.
"I'm loving the SEO Copywriting Certification Course!! I'm learning so much, it's great! And I've got another new client as a result. They make baby clothing and they've signed up for a year's worth of blogs. So a BIG, BIG thank you to you for everything so far!"
You’re not just purchasing an online training. You’re joining an engaged, supportive community that’s ready to help solve your problems and share your successes! I've created the Facebook VIP group as a safe place for SEO writers to ask questions and get their questions answered.
Not only do I post the latest SEO news in the Facebook group (along with my snarky commentary,) I also answer student questions, post freelance writing job opportunities, and give you a heads-up on any special SEO tool discounts. It's your one-stop-shop for the latest SEO news.
Plus, you'll meet students from all over the world, including copywriters from the U.K., Germany, France, Japan, Australia and Switzerland.
“As a freelance web content writer, it’s vital my skills are kept up-to-date. My clients understand the impact strong web content has on growing their businesses, and with the SEO world changing so rapidly, this training helps me provide them with the latest knowledge and a higher level of service.”
WEB CONTENT WRITER
Show the world (and your prospects) that you’re a Certified SEO Copywriter. I’ll send you a badge you can include on your site, plus a certificate of completion.
You can even add Certified SEO Copywriter to your LinkedIn profile!
“Heather's SEO copywriting course is the best. I found it enjoyable and easy to use, because Heather's friendly tone and clear explanations make it a breeze to understand. Heather is the only one I know who can take a complicated subject like SEO and make you want to read more!
Even more important, the course works! Using what I learned, I am now on page one of Google for my two main key phrases! Before this, I was always out in Siberia, buried on page 99 or worse.
Anyone looking for an SEO copywriting course, this is the one to take. Plus it's the only one offering certification - a huge bonus. Thanks Heather!"
Once you pass your exam, you’ll receive a Certificate of Completion, a badge that you can place on your site, and a listing on my Certified SEO Copywriters Page.
For just $995, you’ll learn how to write sizzling optimized pages that convert like crazy. I even offer a 3-month payment plan so you can pay over time, or pay all at once for the $995 discounted price.
How many hours a week should I spend on training?
Most students report that they spend around two hours a week reading the lessons, viewing the webinars, and implementing what they’ve learned.
Having said that, sometimes, life (and work) gets in the way and you may not have time to study every week. That’s OK. You've got lifetime access to the training if you sign up before November 1, 2021.
I'm brand-new to SEO writing. Can I still take this course?
Yes. Many of my students were brand-new to SEO writing when they took my course — and now, they’re confident SEO writers. The training starts with the SEO writing basics and builds on your knowledge from there. If you have a question, you can post to the Facebook group, send an email, or attend an SEO Writing Deep Dive call.
How long will it take me to finish the training?
Most people finish in about three months.
What if I can't attend a live call?
No problem. All calls and webinars are uploaded to the training site, so you won’t miss a thing. Plus, you can even submit your questions even if you can’t attend a call.
What if I need to take a break from the training?
I get it. Sometimes, work is so busy, you have zero free time for anything else. Especially now. Taking a break from the training is perfectly fine. You've got lifetime access if you sign up before November 1, 2021, so you have plenty of time.
How do I receive my badge and certification?
Simply review the modules, do the recommended work, and contact us when you’re ready to take the exam. As soon as you pass, we’ll zip over the current badge and certificate. Easy!
What happens after a year?
If you sign up before November 1, 2021 -- nothing! You'll keep your lifetime access. If you sign up after that date, you'll have access to the training materials for a year. After that, you don't have to leave the party! You can keep full access to the training -- including the SEO Writing Deep Dive calls -- for just $39/month.
Can I pay for the training in installments?
Yes! You can pay for the training over three months. Or, you can pay in full for the discounted $995 rate.
“I just wanted to let you know how much I’m enjoying the course! Just this morning I was reading lesson seven, and it gave me ideas I can discuss with a potential client I’m speaking with today. The training has really changed the way I’m thinking about projects. You guys rock!”
AppaInk Copywriting and Content Strategy
“Heather: I can't thank you enough for helping me get certified in SEO copywriting and what it did for me and my professional life. It's been life-changing both professionally and financially, and I've earned back my investment a thousand times over.”
Certified SEO Content Strategist and writing coach
You’ll have access to over 100 hours of video and downloadable MP3s discussing PPC, advanced SEO strategies, sales writing strategies and more.
I’ve outlined all my secrets – the secrets that took me over 22 years to learn – in my SEO Copywriting Certification Program. I can’t wait to teach you, too.
In-house and freelance copywriters from all over the world have turned to the SEO Copywriting Certification training as their one source for reliable SEO writing information.
“Since joining Heather’s SEO Copywriting Certification training, I've used her training to help many clients across multiple industries. Last year, my family decided to launch an online e-commerce business and a local service business. The SEO training allowed me to set up the online presence and produce business leads in less than six months without spending ANY money on ads. After implementing what I learned in Heather's course, both businesses are on page one of Google for their respective keywords.”
Consultant and B2B Writer
TOTAL VALUE = Over $2,200
Today’s Price = $390 (paid in 3 installments)
Or, make one payment of $995 (save $175)
“If you want to learn how to do SEO content writing correctly (and stay current on the latest processes that work), look no further than the certification program taught by Heather Lloyd-Martin. Because of her comprehensive and easy-to-understand lessons, I can give my clients additional, SEO content strategy services that help them reach their sales goals and improve online awareness quickly. Thanks for a great program, Heather!”
I’m so confident you’ll love this SEO Copywriting Certification Program that I’m offering you a 7-day, no-hassle, money-back guarantee.
I'm deeply committed to helping writers master SEO writing best practices. Students who see the most training success are focused, hungry for knowledge, and willing to put in the work. If you're excited to jump into the training and give it your all -- welcome! If you decide you can't commit to the training, you have seven days after purchase to let me know.
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