I'm a Certified SEO Copywriter and experienced content-marketing writer, teacher and consultant with 3 decades of experience in marketing communications.
I'm the Director of Copywriting Mastery Programs at AWAI (American Writers & Artists, Inc.) - a global company dedicated to training people who wish to thrive as copywriters, giving them the skills to meet the demand for print and online content-marketing writers. I have a ten-year history with AWAI. I created 3 AWAI programs to help copywriters succeed: Working Effectively with Web Clients, Site Audits Made Simple, and Choose Your Writing Niche! I also speak at AWAI conferences, including AWAI's Fast Track to Success Copywriting Bootcamp and AWAI's Web Copy Intensive as well as online teaching programs.
I'm also proud to own www.PetCopywriter.com, which offers pet-industry copywriting, web-SEO writing, social media and interactive media consulting based on many years with pet companies and veterinary companies.
Books and Training: I have co-authored a series of guides for marketing success, including "Wildly Profitable Marketing for the Pet Industry" and "Wildly Profitable Marketing for Zoos, Aquariums and other Animal Organizations." These guides can help you drive more traffic to your site and boost profits. Visit www.PawzoolaPublishing.com for complete details.
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What could be mistaken as a Cameron Crow movie (Almost Famous), Jayde Walker started out as an underage music journalist with one goal – to be a writer. Today, she’s a professional Content Writer and outreach prodigy who’s been helping businesses tell their story for over 15 years. Jayde was first published in the West Australian in 1999 and wrote for local and international music magazines.
After six years as a Senior Content Writer, Jayde now helps businesses create better content, connect with customers and get the most value from their stories through the little typewriter. Jayde specialises in writing about property investment, building design, small business, travel and home improvement industries. She has an undying love for vintage typewriters, 90’s rock music, streetpress and exploring people’s ‘why’.
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Mario LaMarche is the product marketing manager for the RF, microwave, and mixed-signal business units at Mercury Systems. His technical background includes design work on RF modules, semiconductors, and optical products. In his previous role at a different company, Mario led an RF filter product line through a business turn-around by doubling revenue and increasing gross margin from -70% to +30%. Mario holds a bachelor's degree and a master's degree in electrical engineering.
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Daniel is an experienced copywriter from Perth, Western Australia who currently works within the digital communications and marketing sector. He is an avid writer and researcher with a bachelors degree in Professional Writing & Publishing. Daniel is capable of creating content across many mediums and has scripted, shot and produced video content for business and government. When not working, you'll find Daniel reading or planning his next travel destination.
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